Securing a trustworthy brand.
Brand creation for CyberSec People, a Melbourne based global, community focused recruitment company which supports organisations with the best talent across Cyber Security.
Tasked with creating a brand identity that speaks to the best talent in cyber security and demonstrates a human first and community approach to Cyber Security resourcing, we developed a logo mark that uses the company initials CSP with a negative space 'S' lurking in the shadows between the 'C' and 'P', which ties in with the nature of the cyber security industry. It also forms a speech bubble, symbolising the community focus of the business.
A brand guidelines document was also produced as well as business cards and social media assets.